18 Tips For Small Business Owners To Grow In Business
Here are 18 SBDC experts sharing strategies to help any business grow. 1. You can reach customers in many ways A web store is a great way to increase sales if you're a retailer without an online presence. After you have received enough customer emails, create an email campaign to keep your message front and center for your customers. Don't forget social media. Online-only businesses should consider direct mail campaigns. This campaign could include a catalog with your top sellers to help you prospect new buyers. You will learn which channels are most effective for reaching your sales goals by testing different approaches. 2. 2. Find people who are open to a second chance We hear often that businesses want to move up, but lack the necessary workforce. Consider "justice involved" people, who may have had some training or certification while in prison. They are likely to be looking for entry-level jobs, are eager to learn, and may feel more motivat...